What is Umami? Ponder the oyster. Tom yum. Carne asada. All umami. Don't try to define it! Just surrender to the addiction; savor the flavor implosion.

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Should you tip for take-out?

  • No: All they had to do was put my food in containers! (70%, 14 Votes)
  • Yes: At least a dollar or two-- it must be a pain to package all that food. (30%, 6 Votes)

Total Voters: 20

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March 7, 2007

Mr. Donut Desktop

by yoko

The new ad campaign for Mr. Donut’s Honey Dipped donuts hit the walls of the Ginza Subway line this week. I am always in awe of their design team. For this campaign, they use the acronym UFO, in this case, for Usomitai ni Fuwafuwa no Oishisa (unbelievably delicious pillowy softness). I can’t seem to find a photo of the posters I pass every morning, but upon my search – I stumbled upon another example of their impressive design sense… a desktop image (shown here in practice on my screen).
There are several designs as you scroll down the page, see for yourself: http://www.misterdonut.jp/download/index.html





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